A lot of the time I am asked for a list of the tools I use and what they do for SEO. It is a trade so you will need tools just like if you were an auto mechanic. The fact is that a lot of tools out there duplicate eachother so I don’t really mention specific brands of tools but I will give you some info on what types of tools you will need to do SEO.
The first tool you need is something to do keyword research. This becomed pretty easy. I use the Google Adwords tool, I find it gives me the data I need. All I really look for is words that do get some searches each month. From there I look at what sites rank for the words and decide if I should take a poke at getting to the top of the engines there.
Probably after keyword research the most important thing you will need is some tool that will help you build links. Anything from a tool that helps send emails to webmasters requesting links to a tool that actually builds links for you. There are also a lot of courses out there that teach you link building strategy. You need to get as many of these tools as you can.
The next tool that I think you will use the most is a tool that tells you where you rank in Google. I use a free tool that will tell you where you rank in Google as long as you are in the top 1000. This tool is free and it is an excellent thing because I can literally monitor where my pages are in Google and see any progress or results from search engine work I have done.
SEO without a doubt does require several tools. You can find most of the above tools that will do the work for you for free. Use those tools until you really start to see results, and your site starts making sales. Once you are making sales then you will be able to buy any tool you want. Some courses are better too, if you can learn to build links without buying software you are even better off.
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